Print Print
November 3, 2014 Published in Other News

Nearly 300 SoberRides Provided on Halloween In Greater Washington

Last night’s local SoberRide® program provided 278 free cab rides home to would-be drunk drivers in the Washington-metropolitan area.Provided by the nonprofit Washington Regional Alcohol Program the Halloween SoberRide® program began last night at 10:00 p.m. and continued until 4:00 a.m. today as a way to keep local roads safe from impaired drivers during this traditionally high-risk, holiday period.

“For SoberRide’s hours of operations this Halloween, last night’s ridership translated into the removal of a would-be drunk driver from Greater Washington’s roadways every 77-seconds,” said Kurt Gregory Erickson, WRAP’s President. Last night’s ridership was a slight dip from WRAP’s Halloween program last year (2013) when 304 persons in the Washington-metropolitan area used SoberRide® rather than possibly driving home impaired. According to the National Highway Traffic Safety Administration, 48-percent of all U.S. traffic deaths occurring during Halloween are caused by drunk drivers.*

During SoberRide’s six-hour period this Halloween, area residents ages 21 and older and celebrating with alcohol could call the toll-free SoberRide phone number 1–800–200–TAXI and be afforded a no-cost (up to a $ 30 fare), safe way home. AT&T wireless users could call #WRAP for the same service. Local taxicab companies throughout the Washington-metropolitan area provided this no-cost service to local residents age 21 and older who otherwise may have attempted to drive home after drinking. SoberRide® was offered in the District of Columbia; throughout the Maryland counties of Montgomery and Prince George’s; and throughout the Northern Virginia counties of Arlington, Fairfax, (eastern) Loudoun and Prince William.

Sponsors of this year’s Halloween SoberRide® offering included: AAA Mid-Atlantic, Anheuser-Busch, Diageo, District of Columbia Association of Beverage Alcohol Wholesalers, Enterprise Rent-A-Car, Foundation for Advancing Alcohol Responsibility, Giant Food, MillerCoors, Red Top Cab of Arlington, Restaurant Association Metropolitan Washington, Volkswagen Group of America and the Washington Area New Automobile Dealers Association.

Participating taxicab companies included: Alexandria Yellow Cab; Barwood; Fairfax Yellow Cab; Loudoun Yellow Cab; Northern Virginia Checker Cab; Red Top Cab; Silver Cab of Prince George’s County; Yellow Cab of D.C.; and Yellow Cab of Prince William County.

Since 1993, WRAP’s SoberRide® program has provided 61,002 free cab rides home to would-be drunk drivers in the Greater Washington area. WRAP’s next and Holiday SoberRide® campaign runs 10:00 p.m. to 6:00 a.m. nightly from Dec. 12, 2014 through Jan. 1, 2015.

Comments are closed.